What We Do

SoundRocket was created to support our founder’s survey methodology consulting practice—as a graduate of the University of Michigan with a Master’s degree in Applied Social Research (Survey Methodology), and with several years experience with conducting web-based surveys, Mr. Crawford’s skills in web-based survey design and implementation were valued.

We continue to serve in this capacity with our experts in survey implementation. Our most significant collaborations often begin with a small consulting role on a study. Let SoundRocket serve as your own in-house research methodologist!

In an era dominated by web survey platforms that offer basic commodities, it is sometimes difficult to understand the value in partnering with survey research providers. We understand that—and in fact, we often recommend our collaborators take the do-it-yourself (DIY) approach first if you are in doubt. We are not the solution for the small independent researchers who have a motivated grad student who wants to do it all.

While survey platforms are found everywhere, and most schools train their social science students in the use of at least one, managing the complexities of an overall study protocol is often forgotten—until it is needed.

Often overlooked tasks such as mass emailing study participants, scheduling alerts and reminders to send to those who need them, following up with future scheduled data collection tasks, integrating multi-mode (mailed surveys, telephone surveys, etc.) data collection and multi-mode prompting, and even integrating surveys into clinical studies where participants must visit a lab for bio-specimen collection or to engage in a physical evaluation are all examples of complex study designs that we consider routine.

Study management, where the research participant is treated as an equal stakeholder in the research process, is where SoundRocket excels.

Regulatory studies often require quality survey data collection. When label or user comprehension studies are needed, SoundRocket is your knowledgeable source. Having been involved since the beginning, we are leaders in Genetic Health Risk user comprehension study requirements; SoundRocket can serve a critical role as your genetic test FDA expert, saving your team months or years in guesswork.  SoundRocket is a specialist in studies relating to the  U.S. Food & Drug Administration (FDA) regulatory pathways for Direct-to-Consumer (DTC) personal genetic testing, including (but not limited to): Carrier Screening Tests (21 CFR 866.5940), Genetic Health Risk (GHR) Tests (21 CFR 866.5950), Pharmacogenetics Tests (21 CFR 862.3364), Cancer Predisposition Tests (CFR 21 866.6090)