This article will explain the difference between response rate and completion rate, why each matters, and how both can impact the overall data quality of your survey.
Do Laboratory Developed Tests Now Need Premarket Review and FDA Clearance?
Learn about the FDA’s new regulatory changes for Laboratory Developed Tests (LDTs) and how they impact premarket review and authorization. Explore key takeaways and implications for healthcare providers and innovators
SoundRocket Founder and Chief Vision Officer Scott Crawford to Present on AI Technology for Survey Development at NYAAPOR Conference
SoundRocket Founder and Chief Vision Officer Scott Crawford has been invited to speak on a virtual panel for the New York Chapter of American Association for Public Opinion Research (NYAAPOR) on Wednesday May 3rd from 6 - 7:30pm. Three other survey research...
ChatGPT—Could There Be an AI Survey Methodologist?
When I first heard about the new artificial intelligence (AI) chat tool called ChatGPT (created and offered as a free research tool by OpenAI), I was excited to play with it. Social media was abuzz with others in professional fields who had identified ways that this...
Equity & Inclusion in Accessible Survey Design Event
Join us for this important event at the University of Michigan, Institute for Social Research Inclusive Research Matters series, when Soundrocket founder Scott Crawford presents on equity and inclusion in accessible survey design. Event Title: Equity & Inclusion...
Graduate Student Collaborates with SoundRocket on Survey Creation and Data Collection for Thesis Paper
"The piece that has made my thesis and my study unique is being able to survey a representative sample of the U.S. population. This was made possible because of SoundRocket,” says Gabi. Gabriela (Gabi) Wen Hsuan Chen is currently a graduate student at the University...
Recruiting and Hiring in a Virtual World
Take the leap, reap the benefits The day before we closed the doors to our office in Ann Arbor, Michigan due to the COVID-19 pandemic last March, we interviewed a potential employee. After the interview, we had a nice conversation at a local restaurant. Looking back,...
Totally Remote: Communicate, Equip, Celebrate, and Flex to Success
Returning home from the 2020 American Association for the Advancement of Science (AAAS) conference in Seattle, Washington in February of last year, it was clear to me that the world was about to change. I attended AAAS to explore new fields of science that could...
Research Wonder: DNA with a bow on it, a gift that may (unexpectedly) ‘keep on giving’
If you’re looking for a last minute gift for friends or family this holiday season, you may be considering direct-to-consumer (DTC) genetic testing kits. These saliva-based at-home DNA tests (offered by companies like 23andMe and Ancestry.com) are available for quick...








