COVID-19 has impacted countless facets of our lives. For me, the start of the pandemic coincided with my first job hunt out of college. At the time, if you asked me, I wasn’t even considering the remote job market – that was for computer programmers and startups with...
From the LaunchPad
Welcome to The Launchpad, SoundRocket’s blog, where we share our insights and musings on the science of doing science (well), #soundscience.
What Led Us to Live Televideo Interviews (LTIs), and Why We Won’t be Turning Back
This post was written in collaboration with Jesus Arrue Why develop live televideo interview methods? In simpler times, pre-pandemic, we conducted user comprehension and other cognitive interview studies through in-person interviews. We would meet with research...
The Trouble with UNinformed Consent in Direct-to-Consumer Genetic Testing
Today we are bombarded with online terms of service, contracts, and privacy policies. Whether we are signing up for Spotify or online fitness classes, clauses of click-through legalese lead to the inevitable checkbox – I have read the details and I agree. ...but it...
Using a Label Comprehension Study for Nonprescription Drug Products
Over-the-counter drugs and direct-to-consumer genetic tests need to stand alone: here’s how the FDA ensures label comprehension. At SoundRocket, we have spent some time talking about the #SoundScience that is associated with FDA user comprehension studies. These...
How SoundRocket Helped Ancestry.com Achieve FDA Approval with Online User Comprehension Studies
When the pandemic began forcing companies to close their physical doors in March 2020, SoundRocket’s Founder and Chief Vision Officer Scott D. Crawford packed up a few belongings and told employees, “Let’s see how this goes. I’m sure we’ll return in a couple of...
DNA Matchmaking: Move Over, Cupid.
Based on a 2020 survey by dating app Plenty of Fish, 90% of US-based daters feel chemistry, not attractiveness, is the key to a lasting successful relationship. Genetic matchmaking sites that offer DNA testing to predict biological compatibility (i.e.: chemistry) couldn’t agree more.
With Valentine’s Day around the corner, we are taking a peek at these direct-to-consumer (DTC) genetic tests and the science behind DNA–based dating . . .
Ancestry closes DNA Health Business only months after obtaining FDA DTC Approval with SoundRocket help
More news in the consumer genomics space came this month when direct-to-consumer genetic testing company Ancestry announced they are discontinuing their AncestryHealth business. This move comes just months after receiving FDA approval for a direct-to-consumer...
Helix enters DTC game with broad whole exome sequencing platform
Helix made headlines when they announced authorization from the U.S. Food & Drug Administration (FDA) for a whole exome sequencing platform, called the Helix Laboratory Platform. In the same breath, they also announced they obtained 510(k) clearance for their new...
Research Wonder: DNA with a bow on it, a gift that may (unexpectedly) ‘keep on giving’
If you’re looking for a last minute gift for friends or family this holiday season, you may be considering direct-to-consumer (DTC) genetic testing kits. These saliva-based at-home DNA tests (offered by companies like 23andMe and Ancestry.com) are available for quick...