Welcome to The Launchpad, SoundRocket’s blog, where we share our insights and musings on the science of doing science (well), #soundscience.
Simply put, the purpose of a diversity, equity, and inclusion, or DEI study is to examine the lived experiences, perceptions, and attitudes of students, faculty, and staff on a university or college campus. DEI surveys may ask about personal experiences with...
Dr. J.T. Snipes and SoundRocket collaborated on the revision of a religious identity question, which will be part of our national benchmark DEI survey. In this conversation with Dr. Joshua Patterson of SoundRocket, Dr. Snipes discusses his research background and...
Soundrocket conducted an interview with University of Michigan professor Bill Axinn. Bill is a valued client and collaborator, and this post outlines Dr. Axinn's new paper and explores the importance of responsive survey design in campus surveys. This is Part 2 of a...
Photo by Michael Barera (CC BY-SA 4.0) Soundrocket conducted an interview with University of Michigan professor Bill Axinn. Bill is a valued client and collaborator, and this post outlines Dr. Axinn's research, how he first came to find Scott Crawford, eventually...
Ann Arbor, Michigan The University of Michigan, Ann Arbor, has selected SoundRocket once again as their vendor to conduct their Campus Climate Survey on Diversity, Equity, and Inclusion (DEI). The survey will launch on Thursday, October 28—all permanent staff,...
"The piece that has made my thesis and my study unique is being able to survey a representative sample of the U.S. population. This was made possible because of SoundRocket,” says Gabi. Gabriela (Gabi) Wen Hsuan Chen is currently a graduate student at the University...
Text messages (also known as Short Message Service, or SMS) have become the go-to medium when contacting others. This is especially the case for today’s college students, who seem to conduct their social and even business lives completely via messaging service.
SoundRocket examined the data surrounding the efficacy of using SMS when surveying college students, resulting in presentation at a past American Association of Public Opinion Research (AAPOR) Conference.
SoundRocket and Central Michigan University announce today the opening of the fist implementation of the National Campus Climate Survey with students at Central Michigan University. The National Campus Climate Survey is a collaboration between SoundRocket and the University of Michigan Program in Society, Population, and Environment.
We know your survey is exciting and will divulge important findings; you know your survey is exciting and will divulge important findings. But darn those who don’t know this and so don’t participate. Or worse – those who do know this, but choose not to participate for some other reason. Their nonresponse can create uncertainty in how accurate our survey results actually are. If only we could survey robots or well-trained dogs who followed our instructions instead of people!