COVID-19 has impacted countless facets of our lives. For me, the start of the pandemic coincided with my first job hunt out of college. At the time, if you asked me, I wasn’t even considering the remote job market – that was for computer programmers and startups with...
From the LaunchPad
Welcome to The Launchpad, SoundRocket’s blog, where we share our insights and musings on the science of doing science (well), #soundscience.
ext messages (also known as Short Message Service, or SMS) are more and more becoming the go-to medium of communication. This especially is the case for today’s college students, who seem to conduct their social and even business lives completely via their smartphone.
Scott Crawford and the team at SoundRocket looked at the data surrounding the efficacy of using SMS when surveying college students, resulting in a presentation at the 2013 American Association of Public Opinion Research (AAPOR) Conference.
A collaborative partnership between the University of Michigan and SoundRocket now offers colleges and universities across the nation affordable access to a national campus climate survey measuring sexual assault. Piloted at the University of Michigan in Ann Arbor during the Winter 2015 term, the NCCS successfully measured what was previously thought of as unattainable in college student surveys. The survey achieved a final response rate of approximately 67%, demonstrating how a comprehensive and responsive survey design can be implemented to achieve a more balanced and representative collection of responses.